2026 Agenda

Transformation, Innovation and Differentiation

Across Europe, and particularly the Nordic region, 2026 is a time when organisations are looking to use technology to transform their operations, innovate in product development and services and differentiate themselves from their competitors.

Thus, the Managed Services Summit Nordics 2026 will focus on how MSPs can help their customers achieve these three imperatives whilst at the same time ensuring they are able to provide these clients with the best-in-class security, cloud and collaboration services.

The Summit will address these highly critical issues in depth alongside discussing the development of remote and hybrid working, data privacy and compliance, and sustainable and green IT services.

In particular, this year's Summit will address issues within the MSPs own organisation such as Talent Management and Skill Development, building a first-class services environment and creating an innovative Cybersecurity practice.

At MSS Nordics 2026 as well as panel discussions and keynotes there is extensive networking time for delegates to meet with potential business partners and their peers across the region.

The Managed Services Summit Nordics 2026 is a C-suite event that addresses the most important issues facing MSPs today and gives real insight into tomorrow's opportunities.

Register now to secure your place at the Nordics’s top event for MSPs.

Be stimulated, energised and inspired.

2026 Agenda

Thursday 5th November 2026 starting at 08:00 Local Time
08:00 Registration and Welcome Refreshments
09:05 Welcome, Opening Remarks and Housekeeping
09:10 Headline Sponsor Message

Title to be advised

Presented by Erik Fernholm

The abstract for this presentation is not yet available.

09:20 KEYNOTE
Title to be advised
Presented by Erik Fernholm

Inside the 2025 Cyber Threat Landscape: Key Insights from Huntress*

Presented by Name to be advised - Huntress

This session examines the latest cyber threat trends facing MSPs and their customers. Drawing on data from Huntress threat operations and the company’s latest threat report, the presentation highlights attacker techniques, real-world incidents and evolving adversary behaviour. The goal is to provide actionable insights MSPs can use to strengthen security services and better defend SMB clients.

09:50 Inside the 2025 Cyber Threat Landscape: Key Insights from Huntress*
Presented by Name to be advised - Huntress
10:00
10:10
10:20

The MSP of Tomorrow – Balancing Operational Efficiency and Long-Term Strategy

Managed service providers across the Nordic region face a dual challenge: maintaining operational excellence today while preparing their organisations for the future of IT services. In this panel, industry experts examine how MSPs can balance day-to-day operational demands with longer-term strategic planning. Panellists will explore how service providers can continue delivering reliable support while also investing in new capabilities such as advanced cybersecurity services, cloud transformation and automation. The discussion will also address broader industry influences, including regulatory change, shifting workforce expectations and evolving customer demands. Nordic businesses are increasingly looking for MSPs that can provide both technical expertise and strategic guidance. Panellists will share insights into how MSPs can adapt their service models, develop skilled teams and build organisations capable of long-term growth. For attendees, the session aims to provide a clear understanding of how MSPs can evolve their businesses to remain competitive in a rapidly changing technology landscape.

10:30 PANEL SESSION
The MSP of Tomorrow – Balancing Operational Efficiency and Long-Term Strategy
Managed service providers across the Nordic region face a dual challenge: maintaining operational excellence today while preparing their organisations for the future of IT services. In this panel, industry experts examine how MSPs can balance day-to-day operational demands with longer-term strategic planning. Panellists will explore how service providers can continue delivering reliable support while also investing in new capabilities such as advanced cybersecurity services, cloud transformation and automation. The discussion will also address broader industry influences, including regulatory change, shifting workforce expectations and evolving customer demands. Nordic businesses are increasingly looking for MSPs that can provide both technical expertise and strategic guidance. Panellists will share insights into how MSPs can adapt their service models, develop skilled teams and build organisations capable of long-term growth. For attendees, the session aims to provide a clear understanding of how MSPs can evolve their businesses to remain competitive in a rapidly changing technology landscape.
10:50 Morning Break - Refreshments and Networking Time
11:20
11:30
11:40
11:50

Nordic MSP Consolidation – Investment, Acquisitions and Market Evolution

The Nordic managed services market is experiencing growing interest from international investors and larger service providers seeking to expand their presence in the region. This increasing consolidation presents both opportunities and challenges for MSPs. This panel explores how mergers, acquisitions and external investment are reshaping the Nordic MSP ecosystem. Panellists will examine current deal activity, how valuations are evolving and what attributes investors are prioritising when evaluating potential acquisitions. The conversation will also address the practical considerations involved in preparing a business for a transaction. Topics include strengthening financial reporting, improving operational maturity and building leadership teams capable of supporting future growth. For MSPs considering acquisitions themselves, the panel will discuss how strategic deals can help expand service capabilities or enter new markets. Attendees will gain valuable insight into how consolidation is affecting the Nordic MSP market and how organisations can position themselves to benefit from these trends.

12:00 PANEL SESSION
Nordic MSP Consolidation – Investment, Acquisitions and Market Evolution
The Nordic managed services market is experiencing growing interest from international investors and larger service providers seeking to expand their presence in the region. This increasing consolidation presents both opportunities and challenges for MSPs. This panel explores how mergers, acquisitions and external investment are reshaping the Nordic MSP ecosystem. Panellists will examine current deal activity, how valuations are evolving and what attributes investors are prioritising when evaluating potential acquisitions. The conversation will also address the practical considerations involved in preparing a business for a transaction. Topics include strengthening financial reporting, improving operational maturity and building leadership teams capable of supporting future growth. For MSPs considering acquisitions themselves, the panel will discuss how strategic deals can help expand service capabilities or enter new markets. Attendees will gain valuable insight into how consolidation is affecting the Nordic MSP market and how organisations can position themselves to benefit from these trends.
12:20 Lunch Break and Networking

Growth in Practice – Lessons from High-Performing MSPs

Many MSPs aspire to grow quickly, but sustainable growth requires a clear strategy, disciplined execution and the ability to adapt to changing market conditions. In this MSP-only discussion, successful operators share the strategies that are helping them expand their businesses in 2025. The panel will explore how providers are evolving their service portfolios, strengthening cybersecurity offerings and using automation to improve operational efficiency. Panellists will also discuss how MSPs can develop stronger customer relationships and position themselves as trusted advisors rather than purely technical service providers. A key focus will be on practical lessons learned, including how to prioritise investment, select technology partners and manage organisational growth without sacrificing service quality. For MSP leaders attending the session, the goal is to provide candid insight into what is working in the market today and how peers are navigating the opportunities and challenges associated with scaling a modern managed services business.

13:30 PANEL SESSION
Growth in Practice – Lessons from High-Performing MSPs
Many MSPs aspire to grow quickly, but sustainable growth requires a clear strategy, disciplined execution and the ability to adapt to changing market conditions. In this MSP-only discussion, successful operators share the strategies that are helping them expand their businesses in 2025. The panel will explore how providers are evolving their service portfolios, strengthening cybersecurity offerings and using automation to improve operational efficiency. Panellists will also discuss how MSPs can develop stronger customer relationships and position themselves as trusted advisors rather than purely technical service providers. A key focus will be on practical lessons learned, including how to prioritise investment, select technology partners and manage organisational growth without sacrificing service quality. For MSP leaders attending the session, the goal is to provide candid insight into what is working in the market today and how peers are navigating the opportunities and challenges associated with scaling a modern managed services business.

Human 2.0 – Welcome to 2049

Presented by Nicklas Hermansson

The AI revolution is fundamentally transforming society and rewriting the rules of the job market. But how do we navigate this shift? Media pioneer Nicklas Hermansson takes you on a mind-bending time travel to the year 2049 to reveal the human superpowers you need to develop today to emerge as a winner tomorrow. While AI unlocks unprecedented creativity, it also forces us to adapt at a scale never seen before. To stay relevant in an automated world, the future belongs to those who cultivate the skills machines can never replace. Are you ready?

13:50 KEYNOTE
Human 2.0 – Welcome to 2049
Presented by Nicklas Hermansson
The AI revolution is fundamentally transforming society and rewriting the rules of the job market. But how do we navigate this shift? Media pioneer Nicklas Hermansson takes you on a mind-bending time travel to the year 2049 to reveal the human superpowers you need to develop today to emerge as a winner tomorrow. While AI unlocks unprecedented creativity, it also forces us to adapt at a scale never seen before. To stay relevant in an automated world, the future belongs to those who cultivate the skills machines can never replace. Are you ready?

Turning security demand into profit: automating protection for MSP success*

Presented by Name to be advised - Hornetsecurity

Security demand is growing faster than MSP margins, as customers expect reliable protection across email, cloud and hybrid environments without absorbing the operational complexity. The session explores how MSPs can turn that pressure into advantage by using automation and layered threat intelligence to simplify security operations and reduce manual effort. Rather than managing tools in isolation, it focuses on embedding protection into repeatable processes that scale. Attendees will walk away with practical frameworks for building efficient security delivery models that strengthen service consistency, create differentiation in competitive markets and unlock new revenue opportunities - all without increasing headcount.

14:20 Turning security demand into profit: automating protection for MSP success*
Presented by Name to be advised - Hornetsecurity
14:30
14:40
14:50
15:00 Networking Break
15:20
15:30
15:40
15:50
16:00 Closing Remarks
16:10 Networking Drinks Reception
Presentation times and order are subject to change. This agenda was last updated on 21 Mar 2026 at 10:22pm.

Meet our 2026 Event Sponsors